Cracker Barrel's logo backlash: the cost of major branding mistakes

Cracker Barrel's logo backlash: the cost of major branding mistakes

Upworthy

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Less than a week after the Cracker Barrel CEO appeared on "Good Morning America" and made the rounds celebrating the company’s new logo, the restaurant chain known for its old-time feel, southern dishes and eclectic gift/candy store, now admits it made a mistake. Julie Masino boasted that the…

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