Sony’s $20M Netflix Sale of K-Pop Demon Hunters: Missed 236M View Fortune

Sony’s $20M Netflix Sale of K-Pop Demon Hunters: Missed 236M View Fortune

WebProNews

Published

Sony sold rights to animated film "K-Pop Demon Hunters" to Netflix during the pandemic for a $20 million flat fee, prioritizing financial stability. The movie exploded into a record-breaking hit with 236 million views and massive merchandising potential. This decision now stands as a cautionary tale of missed Hollywood opportunity.

Full Article