Peacock to Raise Prices , for First Time.
NBCUniversal's streaming service revealed its first-ever price hike in an email on July 18, CNN reports.
Current subscribers will enjoy an extra month of lower costs before being charged new prices.
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New users will have to pay more immediately.
A premium subscription will now cost $5.99 a month instead of $4.99.
An annual subscription for this tier is now $59.99, up from $49.99.
The premium plus tier is now $11.99 per month, up from $9.99.
The annual subscription for this tier has increased by $20 to be $119.99.
In the three years that the streaming service has been active, its subscriber base has hit nearly 22 million.
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However, Peacock endured over $700 million in losses due to higher programming costs, which it hopes to offset with an increase in subscription prices
