European court rules drug lord Pablo Escobar's name cannot be trademarked

The court upheld the decision of the EU's intellectual property office (EUIPO) that refused a trade mark application by Escobar Inc. in 2022. "EUIPO correctly found that those persons would associate the name of Pablo Escobar with drug trafficking and narco-terrorism and with the crimes and suffering resulting therefrom, rather than with his possible good deeds in favour of the poor in Colombia," the court said in a statement.