
Why the Starbucks CEO still backs SBUX stock despite earnings slump
Starbucks Corp (NASDAQ: SBUX) Q2 financials are not at all indicative of how the company’s “Back to Starbucks” strategy has been proceeding in recent months, says Brian Niccol, the chief executive of SBUX. In a post-earnings interview with CNBC, the industry mogul said Starbucks is finding tremendous success with its ongoing turnaround even though the […]
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