Spirit Halloween Unveils 1,500+ Pop-Up Stores with Madison Scare Park for 2025

Spirit Halloween is launching over 1,500 pop-up stores for 2025, featuring the immersive Madison Scare Park theme—a haunted subway with animatronics like the 8-foot Jack the Reaper and interactive elements to blend shopping with entertainment. This strategy aims to boost foot traffic and sales amid online competition, potentially setting a new standard for seasonal retail.