The Fiat Topolino one-offs dedicated to Mickey Mouse are set to make their debut at the helical and captivating North Ramp of Lingotto in Turin, a thrilling initiative coming to life thanks to the partnership with Pinacoteca Agnelli.
The unique pieces of art are placed along the Lingotto shopping center and its distinctive ramp, allowing visitors to stroll and admire the five Fiat Topolino as they approach La Pista 500 and Casa 500.
FIAT paid homage to Disney ‘s 100th anniversary with an exclusive gift, by designing the five theme-based versions of the new Fiat Topolino dedicated to Mickey Mouse.
One designed with the special collaboration of the Disney artist Giorgio Cavazzano and the other four, designed by FIAT Centro Stile and inspired by Disney Creatives, rooted in a distinct ambiance and artistic movement: historical, modern, street, and abstract.
The showcase of the five artworks is intended as a gift for everyone, curious tourists, families, and the devoted public of both brands – FIAT and Disney - and the enchanting city of Turin itself, deeply enlivened by the chromatic vibrancy and artistic value of the small in stature but huge in appeal one-offs.
An initiative dedicated to creativity and popular culture, serving as a robust bridge open to all, allowing exploration of the diverse worlds within the fascinating context of the Lingotto.
It is a democratic journey into the realm of art: a lively and colorful path where the five creations represent just a small artistic taste compared to what awaits curious visitors in Casa 500 and La Pista 500.
Here, the experience culminates in a cultural explosion of significant educational value.