Broadcasters fly in TikTokers and YouTubers to generate Olympic buzz
FT.com
NBC and Eurosport among those using ‘creators’ to spur interest and reach wider audiences
Eurosport
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Meet Eurosport Olympics host Orla Chennaoui who is 'very grateful' for 'screaming trolls'
Daily Star
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Carol Vorderman slams sacking of Olympics commentator as he calls LBC phone-in show
Wales Online
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Olympics commentator removed from coverage after 'outrageous' comment
Staffordshire Newsletter
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Olympics commentator axed for sexist remark issues statement on 'upset'
Daily Star
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Eurosport media coverage
Eurosport commentator axed after making sexist remark during Paris Olympics coverage
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