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In China, retailers cash in on 'she' economy for Women's Day

Reuters Thursday, 8 March 2018
In China, retailers cash in on 'she' economy for Women's DayBEIJING (Reuters) - Chinese retailers are cashing in on International Women's Day, offering coupons and discounts on sportswear, cosmetics and healthcare to get women to spend more, dubbing the day "Queens' Day" and "Goddesses' Day".
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News video: China plays it safe on Women's Day

▶ China plays it safe on Women's Day 01:12

Retailers in China are urging women to celebrate International Women’s Day with a shopping spree, but activists say the country should be using the occasion to talk about problems like sexual harassment. Anita Li reports.

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