Beauty brands tap TikTok influencers for holiday campaigns

Beauty brands tap TikTok influencers for holiday campaigns

Reuters

Published

In a TikTok video with the hashtag #awesomekiss, viral teen star Charli D'Amelio uses an eos Products lipbalm before kissing the screen and transforming into a dancing, costumed Santa in an ad for her 12 million followers.

Full Article