Ford, GM rev up electric pickup trucks to head off Tesla
Friday, 13 September 2019 Large pickup trucks that tow most of the profits in to Ford Motor Co and General Motors Co are holdovers from another century - with heavy ladder frames and big internal combustion engines in the front driving the wheels in the back.
Three years ago, Tesla CEO Elon Musk declared he wanted to attack the heart of the Detroit automakers’ franchises with a Tesla electric pickup. But Ford and GM are revving up for a fierce fight to protect their most profitable products. Jane Lanhee Lee reports.