MIAMI - In the tug of war that is television advertising, programmers pull the traditional ratings window beyond 30 days while advanced TV specialists grapple with more precise targeting. Somewhere in.. Huffington Post
MIAMI -- The ability to target individual households with a medium that is traditionally more used to shouting at mass audiences is here and now. But it's not universal - and it's not yet living up.. Huffington Post
Nostalgia is huge in 2016...for the fans. But for the cast of "Friends"? Not so much. According to E! News, at least two key cast members of the iconic show have said they are completely uninterested.. Source: Wochit Entertainment -
In her directorial debut, Katie Holmes’ “All We Had” is a drama about a zero income mother-daughter duo hit hard by the economic turndown. The story is based on Annie Weatherwax’s novel. Join.. Source: AOL Build Live -
LONDON -- About 42% of US homes are now able to receive so-called "addressable advertising" - TV ads custom-targeted at individual homes thanks to one of a variety of return-path TV systems.
But how.. Huffington Post
MIAMI - Some people are anxious because addressable television ads represent a mere one percent or so of total TV spending. Then there's Andrew Ward, who suggests that everyone take a step back and.. Huffington Post
The Consumer Financial Protection Bureau said Wednesday that it has fined two Southern California reverse-mortgage firms for deceptive advertising practices, saying the companies wrongly told borrowers.. L.A. Times
Letting consumers opt in to engage with digital commercials in lieu of seeing a full pod of them is just "the tip of the spear" in the quest to replace frequency based advertising, says Fox Networks'.. Huffington Post
South Korean regulators say VW is guilty of false advertising for claiming that its diesels were environmentally friendly. The charges could inspire other governments to take aggressive action. Motley Fool
Precious Metals Dealers, Brokers and Traders of Gold and Silver Bullion now have an opportunity to secure four world-class dot com and corresponding dot net web names guaranteed to help establish a.. PRWeb
Malta has made history.
The island nation has become the first country in Europe to ban gay conversion therapy.
On Dec. 5, the Maltese parliament approved the Affirmation of Sexual Orientation,.. Huffington Post
(Reuters) - Turner Broadcasting System Inc will create more video content for mobile app Snapchat and collaborate with the social media company on advertising, Turner said on Wednesday, as they expand.. Reuters Also reported by •Reuters India
As far as publicity is concerned, Volvo Trucks is on a roll. We may not have been that impressed with its latest stunt that saw one of its semis tow a paraglider through a tunnel, but it's still miles.. autoevolution
Procter & Gamble Co. today launched an advertising campaign featuring mixed martial artist “Rowdy” Ronda Rousey, who will seek to reclaim the Ultimate Fighting Championship belt later this month.. bizjournals
LAS VEGAS--(BUSINESS WIRE)--A new study from Expedia® Media Solutions, the advertising sales division of Expedia, Inc., and Luth Research uncovers the booking habits for bleisure travelers, or.. Business Wire
The Pioneer with Global Attention
A Revolutionary Audio Enhancement Technology
"4D Psychoacoustics" Strikes a New Pose on the International Stage
HONG KONG, Dec. 8, 2016 /PRNewswire/ --.. PR Newswire Asia